Jerky Popularity Growing
The Protein Snack Choice
Beating the System
(Buying and selling jerky smokehouse direct)
Who is JerkyDirect?
NEW! Combo Cases Available

JERKY USE SURVEY:
What are some of the creative ways you use jerky...other than for a quick, easy, no-mess snack? We'll collect your responses and add them to the TIPZONE under Beyond Snacking.

RESPOND TO SURVEY

THE EXPLODING POPULARITY OF JERKY SNACKS
JERKY PRODUCTS and other meat-snack products have shaken off a somewhat backwoods reputation and taken a front-of-the-class seat in the huge snack foods industry. Meat snacks—and beef jerky in particular—represent the fastest growing segment in the market.
     Jerky's growing reputation as a healthful low-fat, high-protein snack is driving its popularity. Women and young adults are swelling the ranks of jerky-lovers, bringing their own specific demands—demands jerky producers are only too glad to meet with new flavor choices, softer textures, and all-natural origins.
     While this is great news for jerky lovers, it's even better news for those who want to get in on the action of selling jerky to this burgeoning market. Considering the relatively low market penetration of meat snacks, the market enjoys almost unlimited potential, especially as the consumer base is constantly broadened with more flavors, expanded and innovative distribution, and health-conscience messages.
     Parents are also turning to jerky products as a healthful, protein-charged snack for their younger children—one that carries the additional benefit of being mess-free and portable.
     The popularity of protein-rich diets continues to fuel jerky products and meat snacks, which also serve as the perfect snack solution for those seeking all-natural and organic choices.
     And the convenience of meat snacks can't be overlooked as key cog in the popularity machine. Who wouldn't go for a snack that comes in a portable container, needs no refrigeration, is bite-sized and leaves no mess? Range Prime and JerkyDirect have taken the convenience factor several additional steps forward: making our all-natural jerky products available direct to the consumer via a network of online stores owned by jerky lover all over the country. Not only is the price for a bag of our premium jerky exceptional, it includes the cost of delivering it right to the door!

PROTEIN-POWERFUL SNACKING
THE BEST REASON to chose a high-protein snack when you have the urge to munch is that protein makes you feel full longer and staves off hunger pangs. How? The digestion of proteins, when compared to that of carbohydrates, results in smaller, steadier increases in blood sugar. The rapid rise and fall of blood sugar, caused by carbohydrates, is the reason the body begins to feel hungry. Protein snacks encourage more steady levels of sugar in the bloodstream and therefore help eliminate roller coaster cravings.
     Proteins are organic compounds found in every living cell in your body, made up from various combinations of the twenty-plus amino acids. Complete proteins contain the nine essential amino acids your body can’t produce on its own, so these nine specific proteins must be obtained through eating protein-rich foods.
     Even in a resting state, your body is constantly breaking down and repairing itself—24 hours a day. Whether you are a top athlete or a weekend warrior, your body requires more protein to maintain, repair and stimulate new muscle growth than a sedentary person. Nutritional experts agree that active, athletic people need their protein—more protein than the RDA for protein.
     Where better to get that needed protein than from all-natural beef and buffalo snacks? When you buy a package of meat snacks from your local supermarket or convenience store, who knows where that beef was raised and processed? When you buy meat snacks from Range Prime and JerkyDirect, rest assured the meat comes from cattle raised without hormones and antibiotics. The products are minimally-processed, packaged and shipped to your door without the "shelf-time" of traditionally marketed meat snacks. You receive a fresh, healthy, high-protein snack, all at a great, smokehouse-direct price.

BEATING THE BIG-BOX SYSTEM BY SELLING JERKY PRODUCTS DIRECT
IT'S NO SECRET that in the game of retailing, the big brutes like Wal-Mart and Home Depot and Sam's Club are gobbling up market share and an amazing rate. And when such big bullies take over the sandbox, the checks and balances mechanisms of market competition and the go-elsewhere-option are so severely squeezed that they become ineffective—affecting both the consumer and the small-business manufacturers and supplier/wholesalers of shelf goods.
     A desire to beat the current system dominated by these retail goliaths is the motivation behind the creation of the JerkyDirect network. At JerkyDirect, we have taken a unique position in the marketplace by completely bypassing standard distribution methods, slotting fees, brokers, etc. and selling jerky direct to the customer. The middlemen (broker, distributor, retailer), and their 60- to 70-percent bite on the price of a bag of jerky, is gone. Eliminating the middlemen provides a large margin of profit to use in implementing creative marketing ideas—ideas and methods that keep the marketing dollars in the pockets of the people who deserve it... You as the consumer of the jerky product, and the marketer who told you about our jerky. Simply, without the middleman, you get home-delivered premium jerky at a great price, and, should you decide to introduce your customers, friends and family to our jerky, as a reseller you will earn a commission for each and every bag they buy.
    With these outstanding jerky products now available on the web and marketed by jerky lovers to other jerky lovers, consumers will no longer be satisfied with meat snacks that sit on the shelf for months or products with artificial preservatives, growth hormones and antibiotics. There is a new option to the growing number of meat-snacks consumers—and they’re snatching it up!

WHO IS JERKY DIRECT?
JERKYDIRECT'S EXPERIENCE in the jerky business goes back 35 years, starting in 1969 with Roger Ball and an Idaho company called King B Jerky. King B was sold in 2004, and all that experience and wisdom was poured into JerkyDirect. You can be assured that when you open a bag of our jerky, you're getting the best there is.
     JerkyDirect's smokehouse and plants source their beef and buffalo from their own hormone and antibiotic free herds—unlike most of the jerky from the big boys you find in the big discount marts and the convenience and grocery stores, the JerkyDirect products DO NOT use commodity-market sourced meats.
    The principals of JerkyDirect also have considerable experience and success with the process of direct marketing, having founded the thriving Melaluca, Inc. in 1983.
    Perhaps the words of Roger Ball, president of JerkyDirect, best sum up the company that is JerkyDirect: "We combine three things at JerkyDirect: 1) an outstanding product that is easily available, 2) a great value in the meat snacks market and 3) a simple, fun way to build your own successful business. I am thrilled, but not surprised to see this concept take-off with such enthusiasm.”

COMBO CASES NOW AVAILABLE
NOW JERKY BUYERS looking to mix things up can order combo cases of our premium jerky products. These are 24-count cases of 4oz bags, available in a MULTI-FLAVOR Sampler, a BUFFALO Sampler (3 flavors), the BEEF Slab Styles (3 flavors), and the BEEF Steak Sticks (2 flavors). The specifics of what flavors are in each combo case are detailed on the order page. Jump over to the Buy the Case page for these combo offerings and other by-the-case buys.